Life Sciences Commercial Analytics
Drive commercial excellence from drug launch through market maturity with Analytics for Commercial Excellence (ACE)
Using Real World Evidence to Drive Affordability of Specialty Drugs
Real World Evidence (RWE) is fast becoming a key differentiator in the crowded and competitive pharmaceutical landscape, and more so in the specialty drug segment.
Insights Driven Blueprint For Commercial Excellence
Leading pharmaceutical companies are re-visiting their business operations and analytics strategies to respond to changing market conditions to deal with rising customer expectations, zooming costs, and compliance requirements. Analytics for Commercial Excellence (ACE) helps accelerate go-to-market decision making and launch readiness with a proven commercial data lake and analytics approach that optimizes launch and long term commercial success. Boost your team performance and reduce overheads with the help of end-to-end data management and analytics solution.
Business Impact with ACE
40% faster outcome than the conventional approach
Actionable Insights and Smart Assistance for Field Team
Improve Market Access with Deeper Insights using RWD
Optimize Payer & Provider Contracting Strategy
Outcome-Driven Optimized Analytics Strategy
Launch Monitor and Sales Performance
- HCP/HCO Targeting using RWD
- Drive Sales Performance
- Market Share Analysis
Compliance and Government Reporting
- 340B Reporting
- Best Price Calculation and Forecasting
- Aggregate Spend Reporting
- Claims and Utilization
- Payer Profile, Mix, and Segmentation
- Contract Management
Field Insights and Planning
- Account Planning
- HCP and HCO 360
- Territory Performance
Distribution and Channel Strategy
- Distribution and Channel Partner Insights
- Inventory Management
Managed Market and Contracting
- Contract Performance and Utilization
- GPO/Provider Programs
- Pull-Through Analytics
AI-Powered Real-World Insights
Deep Learning Capability for Better Data Mining
Mining unstructured data from sources such as EHR, clinical notes, sensors, and publications for research purposes.
Hybrid Approach to Manage Data Gaps
Advanced modeling, simulation, and AI capabilities leveraged to analyze data to overcome the limitations of narrow or insufficient data.
Creation of Patient Cohorts
Creating cohorts of patients to better understand how a drug works in defined concentrated groups.
Advanced Machine Learning Algorithms for Focused Research
Developing and validating algorithms based on insurance claims, EMR/EHR, lab, and other data sets to distinguish and characterize targeted sub-populations as a means of supporting advanced analysis.
Features of ACE Data Platform
Master Data Management
Intelligent mastering of disparate data sources using modern technologies with pre-defined rules.
Simplified Data Path and DQM
Pre-defined data onboarding work flows accelerate data ingestion, cleansing, transformation and QC.
Highly Secure Trusted Cloud Platform
Highly secure cloud infrastructure that protects sensitive data and fully compliant data platform (HIPAA, GxP, ISO27001, SOC2).
Business Rules Engine
Configurable engine with a repository of pre-defined rules for data aggregation and KPIs.
Rapid Reporting Marts
Pre-aggregated unified data layers and metrics provide a quick start for easy reporting and visual analytics.