Digitally Transforming the P&C Insurance Industry
Customer acquisition cost in P&C insurance is at least 40% higher than any other industry. With changing customer expectations and evolving market space, insurers need to deliver tailored offerings by predicting customer needs accurately. Customer acquisition is expensive; therefore, losing an existing customer is an unacceptable cost. The solution lies in leveraging insurance data to drive new customer acquisition and customer retention. Saama Analytics’ advanced AI platform reduces customer churn, boosts policy renewal rate, and increases cross-sell and upsell up to 4 times.